I think that Myspace development platform is much more developer friendly than that of Facebook these days. Mostly because:
- Myspace developers participate in developer forums and are responsive. They answer questions and provide feedback to developers.
- Myspace application gallery is of better quality due to relatively tough approval process (for example you need to approve each application change).
- Myspace has more advertising friendly audience and as a result - better advertisers (and higher CPM).
There are still several obvious basic features Myspace platform should provide for developers. I think that top 3 of these features are:
- New section in application gallery sorted by daily active users. Currently there is one section sorted by total installs which doesn't change much — first-movers large apps stay on top. Another section is called "Recently Popular" which means popular among recently submitted apps. Therefore good and popular applications are mostly invisible in the application gallery. Alphabetical section is useless obviously.
- Revision of approval policy and process. There are several items in the policy which just don't make sense. One example - all canvas external links should open a new window. I don't mention the fact that all modern browsers support tab-browsing. Myspace folks responsible for approval click each and every ad placed on the canvas page which may cause problems to the publisher, not to mention that many ad platforms just open the ad in the same window.
- Better support for iframes - we need support for numerous Myspace extensions to open social (like "invite friends" and "postto") available for external iframes.
Friday, October 10, 2008 11:50 PM